The client is a client of a graphics designer, both with next to no web knowledge. I sold them the benefits, which are ease of administration and legal issues basically. But they do not sell enough that there would be a ROI any time soon. Then I suggested to have them write a simple email if they just sell a book or two a month. But this isn't fancy enough... The cost for the plugin is not the problem rather the customizing it takes... Well, what can I say...
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